Women’s Wear Daily (WWD) – Fashion School IMM, Zepeto Create $50K Metaverse Fashion Scholarship

Let’s face it, the majority of advertisements fail to deliver. But a market for pastel bananas in Los Angeles? A skincare drive-thru? A coffee shop with a tattoo parlor? People remember and post about that. Brands are beyond just selling in a world where attention is valuable and your feed is overflowing. They are putting […]

Luxury brands are not just about high-end products; they are narratives woven from art, culture, and exclusivity. This blog post delves into the intriguing relationship between fine art and global luxury brands, exploring how iconic artworks influence brand identity, enhance consumer perception, and create captivating experiences. From collaborations with renowned artists to innovative installations that […]

On the Wings of Hermès is not your average brand activation. It’s a free, immersive theatrical experience in a waterfront hangar, showcasing the house’s commitment to craftsmanship; not through vitrines, curatorial texts, or product captions, but through live cinema, surreal storytelling, and a good dose of whimsy. It began at The Barker Hangar in Santa […]