Fashion Business

In the rapidly evolving world of fashion retail, live shopping is no longer just a trend; it has become a cornerstone of consumer engagement. First ignited in China, refined by...

Making Waves: How Fashion Brands Are Taking Over Beach Clubs to Build Desire

Author by: Nathalie Tessier

24 Jul 2025

By the Fashion Business Program Leader Nathalie Tessier This summer, luxury fashion branding has gone off the runway and onto the sand. From Monaco to Ibiza, Saint-Tropez, and Marbella, fashion houses are staging full-scale beach club...

Elevate Your Career: The Essential Role of Personal Development in Luxury Management Success

Author by: Roxana Frontini

08 Jul 2025

Luxury management can be a glamorous world, one in which brands are symbols of prestige, exclusivity, and exceptional service. It is indeed an alluring, even magnetic realm within the fashion,...

Brand Pop-Ups Are the New Power Move

Author by: Istituto Marangoni Miami

16 Jun 2025

Let’s face it, the majority of advertisements fail to deliver. But a market for pastel bananas in Los Angeles? A skincare drive-thru? A coffee shop with a tattoo parlor? People...

Masterpieces & Moneymakers: How Fine Art Impacts the World of Luxury Brands

Author by: Roxana Frontini, Fashion Business Professor

01 May 2025

Luxury brands are not just about high-end products; they are narratives woven from art, culture, and exclusivity. This blog post delves into the intriguing relationship between fine art and global...

Notes On The Wings of Hermès

Author by: Sofia Agostini, Director of Brand Partnerships & Adjunct Faculty

21 Apr 2025

On the Wings of Hermès is not your average brand activation. It’s a free, immersive theatrical experience in a waterfront hangar, showcasing the house’s commitment to craftsmanship; not through vitrines,...

Future Fashion Concepts 2025

Author by: Sofia Agostini, Director of Brand Partnerships & Adjunct Faculty

10 Mar 2025

“Future Fashion Concepts” equips the next generation of fashion designers and creatives with the knowledge and tools to lead responsible fashion. Under the guidance of Dean of Fashion Programs Mario...

The Politics of Long Nails

Author by: Sofia Agostini, Director of Brand Partnerships & Adjunct Faculty

07 Mar 2025

Elegant nails used to follow a strict, easy-to-follow code. They were short, square, and painted in colors found naturally in the human body—blush pink, sheer nude, OPI’s iconic Funny Bunny—mirroring...

Is Pantone’s Color of the Year Fashion’s Yearly Horoscope?

Author by: Sorayah Mahammadie-Sabet, IMM Student Writer

12 Feb 2025

Like a yearly horoscope, but much more factual, Pantone’s Color of the Year sets the tone for the fashion world. Below, we consider how the Pantone choice influences trends and...

Fashion Meets Food A Growing Trend of Creative Collaborations

Author by: Nathalie Tessier, Fashion Business Program Leader

07 Oct 2024

Where fashion and food find their intersection, new opportunities for brands arise to innovate and connect with more varied audiences. Recent examples include a collaboration between Lidl and Nik Bentel...

15 PROJECT IDEAS TO DEVELOP YOUR AP ART PORTFOLIO

Author by: Istituto Marangoni Miami

02 May 2023

Whether applying for our fashion design, fashion styling, or fashion business courses, our goal is for a student’s talent to shine through at Istituto Marangoni Miami. But a student’s talents are...

How To Start A Career In Fashion

Author by: Istituto Marangoni Miami

09 Nov 2021

Wondering how to start a career in fashion? Getting your foot in the door might seem like a fruitless endeavor, but there are definitely some tried and true steps that...

Presidential Scholarship - Undergraduate

A Day In The Life Of a Fashion Student: What Is Fashion School Really Like?

Author by: Uma Peña-Cabrera, Student Writer

17 Feb 2023

What is it like being a fashion student? Do you actually get to cut up garments and deconstruct fabrics? Well, yes! That and so much more! Being a student is...

Pantone Color of the Year: Understanding Its Impact on Fashion Design

Author by: Uma Peña-Cabrera, Student Writer

25 Apr 2023

Commercial vs. Fashion Modeling

Author by: Istituto Marangoni Miami

25 May 2023

Although similar in the way that both types of modeling are used for storytelling and expressing certain aesthetics, the style and platform used alter the objective and message of the...

Navigating the Fashion Cycle: Finding Balance Between Timeless Innovation and Trend Resurgence

Author by: Sorayah Mahammadie-Sabet, Student Writer

30 Jan 2024

As technology advances and social media’s importance grows, it becomes a thrilling game to uncover the cyclical nature of trends. It’s like a fashion detective work, predicting that if people...

Navigating Success: Vera Wang’s Entrepreneurial Journey

Author by: Sorayah Mahammadie-Sabet, Student Writer

16 Feb 2024

Thriving in a creative realm requires abundant determination, time, and confidence. Artists must boldly venture beyond familiar territories in disciplines like fashion design, music, and beyond, forging their unique paths....

Alessandro Michele: The ‘Nuovo Maestro’ Behind Valentino

Author by: Alessandra Belloso, Master's Program Alumna

02 Apr 2024

News flash: it turns out that the rumors are true! Alessandro Michele’s selection as Valentino has confirmed the new Creative Director, with the Roman designer replacing Pierpaolo Piccioli, whose former...

Brand Customer Birthday Marketing Strategy: A Personal Journey

Author by: Nathalie Tessier, Fashion Business Program Leader

24 Apr 2024

As a fashion business and marketing professor at Istituto Marangoni Miami, I view all interactions with clients or students as valuable chances to connect. I experienced a range of birthday...

What is the Cup Fashion Students are Using?

Author by: Nathalie Tessier, Fashion Business Program Leader

17 Jun 2024

In the dynamic world of fashion, where trends come and go, there’s one unexpected accessory that’s taken the industry by storm – the Stanley Cup. No, not the iconic trophy...

The Resurgence of Coach

Author by: Istituto Marangoni Miami

10 Jul 2024

In the ever-changing world of fashion, only a select few brands endure and remain relevant over time. Coach, renowned for its timeless American style, has undergone a revival that has...

The Local Surfer Brand that Speaks to Today’s Trends

Author by: Arianna Jimenez, Fashion Writing Student

12 Aug 2024

LoganTay, a jewelry brand founded by Logan Poos in Palm Beach, Florida, lives between two worlds. Poos has an immense love for the ocean and an incredible passion for surfing...

The Power of Narrative-Driven Marketing

Author by: Nathalie Tessier, Fashion Business Program Leader

21 Aug 2024

As the Fashion Business Program Leader at Istituto Marangoni Miami, I guide students through the intricacies of the fashion business and analyze, deconstructing and drawing lessons from the strategic choices...

Born Among Fabrics: Sofia Espinosa Tcherassi’s Journey in Her Family’s Company

Author by: Iliana Mexia, Fashion Writing Student

06 Sep 2024

Growing up in a house where creativity was a way of life, Sofia Tcherassi’’s journey into the world of fashion was organic, almost inevitable.

How AI and Technology are Shaping the Future of Fashion and Beauty

Author by: Nathalie Tessier, Fashion Business Program Leader

05 Dec 2024

Changes in the fashion and beauty industries are phenomenal. This is a consequence of the innovations that have arisen due to the growth of artificial intelligence and technology. These new...

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