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Fashion Business

Fashion Business progressing courses provide participants with an opportunity to experience the world of fashion via an industry specific blend of key perspectives in fashion business; studying some of the key skills that support the exciting role of ‘business’ in Fashion. Fashion business professionals are the driving force behind the stimulating and competitive worlds of fashion and luxury. With a comprehensive knowledge of the fashion scene business profiles cover all areas including production, communication and marketing, buying, merchandising and retail, to name just a few.

Fashion business courses - image

Starting with an introduction to basic business models, these courses provide an opportunity to experience a variety of business principles directed to the fashion industry including brand management, product development, fashion marketing and communication, fashion media and key trends. Exploring key notions in sustainability and digital marketing are also prime current issues that support the role of ‘business’ in fashion, and further assist participants understanding of an effective business plan. For personal enrichment and enjoyment, avocational progressing courses are offered in a series of four (4) distinct levels ranging from a foundation introductory level, working through to a higher comprehension of skill and study. This enables a ‘flexible learning experience’ for participants to select and build on their own experience, progress and personal achievement.

 
 

Fashion Business

12-Week Progressing Courses in Fashion Business

BUSINESS IN THE FASHION SYSTEM – 12 weeks

 

LEVEL 1


This course starts with a unique overview of the fashion system, its protagonists, and the ‘language’ of fashion.
Participants take a look at the principles of business practice, together with fashion marketing and current key trends, gaining an understanding of business values for the fashion and luxury industries.  

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EMOTIONAL BRANDING 
– 12 weeks

 

LEVEL 3


In this unit students learn about the creation of a brand and its identity, working from a business, marketing and visual point of view. They also move on to further study the financial aspects within fashion.

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THE BUSINESS & MARKETING ENVIRONMENT – 12 weeks

 

LEVEL 2


This course gives participants an opportunity to investigate the business marketing ‘mind-set’, as used in key industry roles. They explore the environment around the fashion industry from a social and sustainable point of view. They''ll understand various areas including leadership, finance management and control, and the fashion-buying arena.

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COMMUNICATING LUXURY
– 12 weeks

 

LEVEL 4


In this unit students learn about image management of the brand including brand communications strategies and luxury business models.

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voices

Raquel Lieven - Fashion Business

Marangoni’s Fashion Business course provided me with a real-time analysis of the fashion market as it grappled with the Covid pandemic. 

voices

Barbara Haddad - Fashion Business
My experience at Marangoni has given me a completely different outlook towards the international fashion industry.

Download The Continuing Education Programs Brochure

Fashion courses are supported by lectures, workshops, and subject specific presentations by a faculty of professionals in the field. If participants have little or no previous experience but would like to become familiar with some of the key disciplines in the industry, or a specific area, there are a variety of levels and course durations to suit all preferences. Continuing education courses are also the perfect ‘taster’ or introduction to the fashion industry, which may help in decision making for future in-depth study or career path development.

Complete your information and download the Brochure about the Degree programs and Fashion Courses. There are some experiences in life that lead to a radical transformation, where what comes after is light-years ahead of what preceded it. It is via such experiences, nurturing emotion and aspiration combined with academic rigor and expertise, that Istituto Marangoni participants have the opportunity to successfully navigate a stimulating, challenging, and productive future, and take their place amongst the stars. Studying at Istituto Marangoni provides such an experience, connecting skill and style at high-end international locations with an Italian imprint of history and culture, enriching talent and encouraging ambition.

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* These courses are not designed or intended to qualify its participants and graduates for employment. They are intended solely for the vocation, personal enrichment, and enjoyment of participants.

* Vocational level courses are not licensed by the Commission for Independent Education. These vocational short courses are not intended for employment purposes.